Alfreda studio
Fashion & accessories
Alfreda studio is a Czech brand created by designer Adéla Hezinová. It focuses on timeless and practical design. Her work combines several crafts. She works with knitting, crocheting, and hand and machine sewing. Variability is important to her. The products are designed so that they can be worn or modified in different ways.
The cuts are created with the material in mind so that as little textile waste as possible is produced during manufacturing. Each piece is handmade in Prague. The order also includes a thank-you card with the name of the woman who sewed the product.
Adéla Hezinová comes from Prague. She studied linguistics and literature at the Faculty of Arts of Charles University. She has been involved in fashion design since 2023. In May 2025, she opened her first showroom together with designer Cindy Kutíková on the Radnické stairs near Prague Castle.
