{"id":4687,"date":"2020-03-17T18:39:01","date_gmt":"2020-03-17T17:39:01","guid":{"rendered":"https:\/\/zlindesignweek.com\/2022\/?p=4687"},"modified":"2025-12-04T12:58:50","modified_gmt":"2025-12-04T11:58:50","slug":"zustat-doma-je-omezeni-na-radu-prichazi-kreativita-a-spoluprace","status":"publish","type":"post","link":"https:\/\/zlindesignweek.com\/2026\/2020\/03\/17\/zustat-doma-je-omezeni-na-radu-prichazi-kreativita-a-spoluprace\/","title":{"rendered":"Z\u016fstat doma je omezen\u00ed? Na \u0159adu p\u0159ich\u00e1z\u00ed kreativita a&nbsp;spolupr\u00e1ce"},"content":{"rendered":"\n<p>Nach\u00e1z\u00edme se v&nbsp;dob\u011b, kdy na restrikce nejsme zvykl\u00ed. A&nbsp;p\u0159ece jim mus\u00edme \u010delit a&nbsp;vyu\u017e\u00edvat je v&nbsp;n\u00e1\u0161 prosp\u011bch. \u0158e\u010dn\u00edci na konferenci v&nbsp;roce 2017 reflektovali pr\u00e1v\u011b t\u00e9ma Omezen\u00ed, kter\u00e9 je pro n\u00e1s tak aktu\u00e1ln\u00ed. U\u017e nyn\u00ed vid\u00edme, jak se spr\u00e1vn\u00fdm p\u0159\u00edstupem m\u016f\u017ee omezen\u00ed vytv\u00e1\u017eet prostor pro spolupr\u00e1ci a&nbsp;seberealizaci. Odemyk\u00e1me dal\u0161\u00ed osmici p\u0159edn\u00e1\u0161ek pr\u00e1v\u011b z&nbsp;roku 2017. Na\u010derpej inspiraci, jak se v&nbsp;designu i&nbsp;marketingu s&nbsp;takov\u00fdmi p\u0159ek\u00e1\u017ekami poprat, fungovat a&nbsp;vydolovat ze sebe to nejlep\u0161\u00ed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Lex Pott \u2013 produktov\u00fd design\u00e9r z&nbsp;Rotterdamu<\/h4>\n\n\n\n<p>Lex Pott studoval Design Academy Eindhoven. Studium ukon\u010dil v&nbsp;roce 2009 a&nbsp;ve stejn\u00e9m roce zalo\u017eil vlastn\u00ed studio Lex Pott, kter\u00e9 se nach\u00e1z\u00ed v&nbsp;Rotterdamu. Pracuje se surov\u00fdmi materi\u00e1ly (k\u00e1men, d\u0159evo, \u017eelezo), kter\u00e9 neopracov\u00e1v\u00e1 a&nbsp;\u010dasto je pou\u017e\u00edv\u00e1 v&nbsp;kontrastu s&nbsp;leskl\u00fdmi plochami. Na konferenci uk\u00e1zal pozad\u00ed tv\u016fr\u010d\u00edho postupu a&nbsp;p\u0159edstavil specifika tvorby pro galerii i&nbsp;masovou v\u00fdrobu. <\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/4chq7vo3zZI\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">David Wiechmann \u2013 marketingov\u00fd mana\u017eer, Kinnarps Group<\/h4>\n\n\n\n<p>Kinnarps Group je \u0160v\u00e9dsk\u00e1 spole\u010dnost, kter\u00e1 se zab\u00fdv\u00e1 \u0159e\u0161en\u00edm interi\u00e9r\u016f pracovi\u0161\u0165. T\u00e9m\u011b\u0159 p\u0159ed t\u0159emi lety rozeb\u00edral inovace, funkcionalitu produtu a&nbsp;jeho jedine\u010dnost v&nbsp;p\u0159edn\u00e1\u0161ce na t\u00e9ma: Design a&nbsp;marketing v&nbsp;\u00e9\u0159e efektivnosti.<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/EWF0U0p9rBs\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">Ond\u0159ej Chyb\u00edk \u2013 Architek &amp; Urban Designer<\/h4>\n\n\n\n<p>Ond\u0159ej se spoluzakladatelem architektonick\u00e9ho studia CHYBIK+KRISTOF. Studio se etablovalo \u0159adou v\u00edt\u011bzstv\u00ed v&nbsp;architektonick\u00fdch sout\u011b\u017e\u00edch. Jedn\u00edm z&nbsp;v\u00fdrazn\u00fdch \u00fasp\u011bch\u016f bylo v\u00edt\u011bzstv\u00ed ve v\u00fdb\u011brov\u00e9m \u0159\u00edzen\u00ed na realizaci \u010desk\u00e9ho pavilonu na Expu 2015 v&nbsp;Mil\u00e1n\u011b. V&nbsp;p\u0159edn\u00e1\u0161ce reflektoval t\u00e9ma tehdej\u0161\u00edho ro\u010dn\u00edku Omezen\u00ed. Ta d\u011bl\u00ed do t\u0159\u00ed skupin \u2013 ta, kter\u00e1 vznikaj\u00ed v&nbsp;r\u00e1mci lokality, finance a&nbsp;po\u017eadavky investora. Mohou d\u00edky omezen\u00edm vznikat zaj\u00edmav\u011bj\u0161\u00ed projekty?<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/Mzu75F70z_c\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">Jakub Ma\u0159\u00edk \u2013 Influencer Marketing Consultant<\/h4>\n\n\n\n<p>Kuba sv\u00e9 dlouholet\u00e9 zku\u0161enosti z&nbsp;markeitngu, soci\u00e1ln\u00edch s\u00edt\u00ed a&nbsp;influence marketingu zu\u017eitkov\u00e1v\u00e1 p\u0159i&nbsp;hled\u00e1n\u00ed content producer\u016f a&nbsp;influencer\u016f mezi instagramery, blogery, youtubery, muzikanty a&nbsp;celebritami. Na Konferenci osv\u011btlil z\u00e1klady pr\u00e1ce s&nbsp;influencery, konkr\u00e9tn\u00ed informace, p\u0159\u00edklady i&nbsp;obecn\u00e9 principy. <\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/t87o-WO4U9A\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">Studio Swine<\/h4>\n\n\n\n<p>Studio Swine (Super Wide Interdisciplinary New Explorers) je spolupr\u00e1ce japonsk\u00e9 architektky Asuzy Murakami a&nbsp;britsk\u00e9ho um\u011blce Alexandra Grovese. V\u011bnuj\u00ed se v\u00fdrob\u011b n\u00e1bytku, nat\u00e1\u010den\u00ed film\u016f, m\u00f3d\u011b i&nbsp;dal\u0161\u00edm projekt\u016fm. Na konferenci rozeb\u00edrali d\u016fle\u017eitost selh\u00e1n\u00ed a&nbsp;design\u00e9rsk\u00e9 cesty kolem sv\u011bta.<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/PdQgqRkbC8E\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">DECHEM studio<\/h4>\n\n\n\n<p>Michaela Tomi\u0161kov\u00e1 a&nbsp;Jakub Jan\u010fourek se zam\u011b\u0159uj\u00ed na design produkt\u016f. Zvl\u00e1\u0161tn\u00ed pozornost v\u011bnuj\u00ed sklu, tradi\u010dn\u00edm \u010desk\u00fdm \u0159emesln\u00fdm technik\u00e1m a&nbsp;p\u0159ekvapiv\u00e9 souvislosti jejich r\u016fzn\u00fdch forem. Omezen\u00ed projektovali do sv\u00e9 p\u0159edn\u00e1\u0161ky. Vlastn\u00ed schopnosti, fantazie, technologie, v\u00fdrobn\u00ed kapacity, komunikace, finance, \u010dasov\u00e9 mo\u017enosti. \u00d3da na omezen\u00ed, bez kter\u00e9ho nen\u00ed nic, jen nekone\u010dn\u00fd oce\u00e1n mo\u017enost\u00ed. <\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/WpYloxBAX2I\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">Pavol Min\u00e1r \u2013&nbsp;Brand storyteller Zaraguza, CZ<\/h4>\n\n\n\n<p>Pavol Min\u00e1r je board member a&nbsp;brand stolyteller ve firm\u011b Zaraguza CZ. Je finalistou Cannes Lions, Golden Drum a&nbsp;Eurobest, vyhr\u00e1l Zlat\u00fd klinec. Je tak\u00e9 dr\u017eitelem mnoha cen EFFIE za efektivn\u00ed marketingovou komunikaci na Slovensku a&nbsp;v&nbsp;Rumunsku. O&nbsp;tom, jak omezen\u00ed v&nbsp;\u017eivot\u011b i&nbsp;reklam\u011b mus\u00edme p\u0159ekonat nebo vyu\u017e\u00edt ve sv\u016fj prosp\u011bch. <\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/D_GPNS2_W_k\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\">LAFORMELA<\/h4>\n\n\n\n<p>LaFormela je uskupen\u00ed fashion design\u00e9r\u016f z&nbsp;\u010cech a&nbsp;Slovenska &#8211; Miroslavy Kohutiarov\u00e9, Katar\u00edny Kopkov\u00e9 a&nbsp;Anton\u00edna Soukupa. M\u011bstsk\u00fd styl zna\u010dky LAFORMELA \u010dasto \u010derp\u00e1 ze subkultur 90.&nbsp;a&nbsp;80.&nbsp;let a&nbsp;outdooru. \u200bJakou cestu jejich zna\u010dka absolvovala a\u017e k&nbsp;n\u00e1kup\u010d\u00edm v&nbsp;pa\u0159\u00ed\u017esk\u00e9m showroomu Other\/Wise? Kter\u00e1 omezen\u00ed ji na t\u00e9to cest\u011b potkala?<\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/0depAA5pP8I\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<h4 class=\"wp-block-heading\"><\/h4>\n","protected":false},"excerpt":{"rendered":"Nach\u00e1z\u00edme se v&nbsp;dob\u011b, kdy na restrikce nejsme zvykl\u00ed. A&nbsp;p\u0159ece jim mus\u00edme \u010delit a&nbsp;vyu\u017e\u00edvat je v&nbsp;n\u00e1\u0161 prosp\u011bch. \u0158e\u010dn\u00edci na konferenci v&nbsp;roce 2017 reflektovali pr\u00e1v\u011b t\u00e9ma Omezen\u00ed, [&hellip;]","protected":false},"author":15,"featured_media":35712,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"class_list":["post-4687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/posts\/4687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/comments?post=4687"}],"version-history":[{"count":6,"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/posts\/4687\/revisions"}],"predecessor-version":[{"id":4695,"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/posts\/4687\/revisions\/4695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/media\/35712"}],"wp:attachment":[{"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/media?parent=4687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zlindesignweek.com\/2026\/wp-json\/wp\/v2\/categories?post=4687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}